Fr. 51.50

Spinning the World - The Public Relations Industry and American Foreign Relations

English · Hardback

Will be released 31.08.2025

Description

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"Spinning the World is the first book to examine the public relations industry's hidden hand of influence on American foreign relations. It is for students, scholars, and general readers interested in twentieth century US history, US foreign policy, and international relations, as well as PR, business, and communications"-- Provided by publisher.

List of contents










Acknowledgements; List of Abbreviations; Introduction: The Invisible Hand; 1. Progressive Origins: World War I and the Committee on Public Information; 2. Defining an Industry: Public Theory and Private Practice; 3. Conflicts of Interest: Ivy Lee, Carl Byoir, and Nazi Germany; 4. Promoting War and Peace: Entry into World War II; 5. Shaping International Order: Citizens' Organizations and the Postwar World; 6. Aligning with Government: Cold War and Psychological Warfare; 7. Developing American Business: Edward Bernays, the United Fruit Company, and Guatemala; 8. Selling the World to America: Nation Branding, the Vietnam Lobby, and the Congressional Backlash; Epilogue; Bibliography; Index.

About the author

Andrew Johnstone is Associate Professor of History at the University of Leicester. He is the author and editor of five books, including Against Immediate Evil and US Presidential Elections and Foreign Policy (with Andrew Priest).

Product details

Authors Andrew Johnstone, Johnstone Andrew
Publisher Cambridge Academic
 
Languages English
Product format Hardback
Release 31.08.2025
 
EAN 9781009567862
ISBN 978-1-009-56786-2
Illustrations Worked examples or Exercises
Series Cambridge Studies in US Foreign Relations
Subjects Social sciences, law, business > Business > Advertising, marketing

USA, Public Relations, 20th Century, POLITICAL SCIENCE / History & Theory, International Relations, 20th century, c 1900 to c 1999, Politics & government, United States of America, USA, Politics and government

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