Counterfeit Luxury and Consumption

Counterfeit Luxury and Consumption provides a holistic approach to explore counterfeit luxury consumption. It will be of interest to researchers, post graduate students, and policymakers across the fields of luxury management, marketing, consumer behavior, brand management, and ethical and responsible business.

List of contents

Introduction Part I: Macro Level 1. Counterfeit Luxury - Systematic Literature Review 2. The Impact of Technological Advances on the Future of Counterfeiting 3. Counterfeit Opportunities in Luxury Fashion 4. Counterfeit Luxury and Generation Z: A General Perspective 5. Anti-Counterfeiting Luxury Management Part II: Meso Level 6. Counterfeit Luxury Consumption and the Role of Culture 7. Funwashing Luxury Counterfeits on Social Media Part III: Micro level 8. Purchase Intention of Counterfeit Luxury Goods. Perspectives on the Portuguese market 9. Purchase Intention of Counterfeit Luxury Goods. A Look Based on Risk Perception Theory

About the author

Cláudio Félix Canguende-Valentim is an assistant professor at Instituto Superior Politécnico Jean Piaget de Benguela, Angola.
António Carrizo Moreira is an assistant professor with habilitation at DEGEIT, University of Aveiro, Portugal.
Vera Teixeira Vale is an assistant professor with habilitation at DEGEIT, University of Aveiro, Portugal.

Product details

• Authors: Claudio Felix Moreira Canguende-Valentim
• Assisted by: Cláudio Félix Canguende-Valentim (Editor), António Carrizo Moreira (Editor), Vera Teixeira Vale (Editor)
• Publisher: Taylor & Francis Ltd.
• Languages: English
• Product format: Hardback
• Release: 25.06.2025
• EAN: 9781032831183
• ISBN: 978-1-0-3283118-3
• No. of pages: 220
• Series: Routledge Studies in Luxury Management
• Subjects: Social sciences, law, business > Business > Advertising, marketing; Business & Economics / General, BUSINESS & ECONOMICS / Business Ethics, BUSINESS & ECONOMICS / Consumer Behavior, BUSINESS & ECONOMICS / Marketing / General, Sales & marketing, Sales and marketing