Fr. 65.00

Antecedenti della fedeltà bancaria tra i laureandi nigeriani - Quali sono i fattori che determinano la fedeltà bancaria dei laureati-clienti di banca?

Italian · Paperback / Softback

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Description

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About the author










Stephen I. Ukenna é doutorado em Marketing pela Universidade Nnamdi Azikiwe, na Nigéria. O Dr. Ukenna é membro do corpo docente da Universidade Godfrey Okoye, na Nigéria. Os seus interesses de investigação incluem: Marketing de Serviços e Bancos, e Marketing de Sustentabilidade. Publicou na Thunderbird International Business Review.

Product details

Authors Stephen Ukenna
Publisher Edizioni Sapienza
 
Languages Italian
Product format Paperback / Softback
Released 31.12.2024
 
EAN 9786208519834
ISBN 9786208519834
No. of pages 100
Subject Social sciences, law, business > Business > Advertising, marketing

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