Daytime Television Programming

Daytime Television Programming (1991) provides a practical understanding of daytime television formats, viewer demographics, and programming strategy. It compares daytime genres to their evening counterparts, discusses the effects of demographics, analyses investment yields, and highlights audience expectations.

List of contents

1. A Brief History 2. Talk Shows/News Magazines 3. Games Shows 4. Soap Operas 5. Children's Programming 6. Specialized Fare 7. Putting It All Together

Product details

• Authors: Marilyn J. Matelski
• Publisher: Taylor and Francis
• Languages: English
• Product format: Paperback / Softback
• Release: 04.06.2025
• EAN: 9781032621913
• ISBN: 978-1-032-62191-3
• No. of pages: 90
• Weight: 170 g
• Series: Routledge Library Editions: Broadcasting
• Subjects: Humanities, art, music > Art > Theatre, ballet; Television, SOCIAL SCIENCE / Media Studies, BUSINESS & ECONOMICS / Industries / Entertainment, PERFORMING ARTS / Television / Genres / Drama, Radio & television industry, TV & society, Media studies: TV and society, Film, TV and Radio industries, Television: styles and genres