Fr. 86.00

Understanding Strategic Management

English · Paperback / Softback

Shipping usually within 4 to 7 working days

Description

Read more










A complete yet concise introduction to strategic management, packed with real-life examples and an emphasis on the essential tools of analysis.

List of contents










  • What is Strategy?

  • 1: What is Strategy?

  • Strategic Analysis

  • 2: Evaluating the Macro-environment

  • 3: Industry Analysis

  • 4: The Organization: Value-creating Activities

  • 5: The Internal Environment: A Resource-based View of Strategy

  • Strategy Formulation

  • 6: Business Strategy

  • 7: Entrepreneurship and Innovation

  • 8: Corporate Strategy

  • 9: International Strategy

  • Strategy Implementation

  • 10: Organizational Structures and Strategic Change

  • 11: Strategic Leadership

  • 12: Corporate Governance and Corporate Social Responsibility



About the author










Anthony E. Henry is a Teaching Fellow at Aston Business School


Summary

A complete yet concise introduction to strategic management, packed with real-life examples and an emphasis on the essential tools of analysis.

Product details

Authors Anthony Henry, Anthony E. Henry, Henry Anthony
Publisher Oxford University Press
 
Languages English
Product format Paperback / Softback
Released 15.04.2025
 
EAN 9780198910893
ISBN 978-0-19-891089-3
No. of pages 432
Subjects Social sciences, law, business > Business > Management

BUSINESS & ECONOMICS / Decision-Making & Problem Solving, BUSINESS & ECONOMICS / Strategic Planning, business strategy, Management decision making

Customer reviews

No reviews have been written for this item yet. Write the first review and be helpful to other users when they decide on a purchase.

Write a review

Thumbs up or thumbs down? Write your own review.

For messages to CeDe.ch please use the contact form.

The input fields marked * are obligatory

By submitting this form you agree to our data privacy statement.