The Creative Business Guide to Running a Graphic Design Business

First published in 2001, The Creative Business Guide to Running a Graphic Design Business set long-needed standards as the first comprehensive management manual for the graphic design industry. Now brought up-to-date, it describes current, best-practice procedures for firms of all sizes operating in an industry that is both fast-evolving and increasingly competitive.

About the author

Cameron S. Foote is the president of Creative Business, a Boston-based business-information resource for the design community. He is the author of The Business Side of Creativity, The Creative Business Guide to Running a Graphic Design Business and The Creative Business Guide to Marketing.

Product details

• Authors: Cameron S. Foote, Foote Cameron S.
• Publisher: W. W. Norton & Company
• Languages: English
• Product format: Paperback / Softback
• Released: 08.01.2010
• EAN: 9780393732993
• ISBN: 978-0-393-73299-3
• Dimensions: 160 mm x 236 mm x 28 mm
• Weight: 695 g
• Illustrations: 20 illustrations
• Subjects: Social sciences, law, business > Business > Individual industrial sectors, branches; Graphic Design, Business & Economics / General, Business and Management, DESIGN / Graphic Arts / General, Business & management