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"Presenting a science-based guide to writing, this practical, how-to book offers principles for writing anything, from an email to a research project. The 5Cs of writing - clarity, continuity, coherence, concision, and cadence - enable writers to control precisely how readers will perceive and recall their sentences and paragraphs"--
List of contents
1. Writing is a system, not an art; Getting writing done: stages in the writing process; 2. Clarity: choosing words and building sentences; Getting writing done: what you read influences how you write; 3. Continuity: tying sentences together; Getting writing done: writing collaboratively; 4. Coherence: structuring paragraphs and texts; Getting writing done: standard English is a dialect; 5. Concision: maximizing efficiency, minimizing words; Getting writing done: writing from the top down; 6. Cadence: making sentences sophisticated and rhythmic; Getting writing done: harness the power of paradox; Supplement: grammar and punctuation made (relatively) painless; Answers to test your chops; Notes; Bibliography; Index.
About the author
Yellowlees Douglas is the author of The Reader's Brain: How Neuroscience Can Make You a Better Writer (Cambridge University Press, 2015), and The Biomedical Writer: What You Need to Succeed in Academic Medicine (Cambridge University Press, 2018). For more than twenty-five years, she has taught writing to everyone from professors of medicine to freshmen tackling their first college writing projects.
Summary
Presenting a science-based guide to writing, this practical, how-to book offers principles for writing anything, from an email to a research project. The 5Cs of writing – clarity, continuity, coherence, concision, and cadence – enable writers to control precisely how readers will perceive and recall their sentences and paragraphs.
Foreword
A science-based approach to writing virtually anything, ensuring readers perceive your writing as clear, coherent, concise and effective.