Psychology of Persuasion - Deciphering Social Manipulation in the Age of Social Networking

In the age of social networks, social manipulation has become a pervasive and disturbing phenomenon. This paper investigates the psychological and social mechanisms underlying social persuasion and manipulation. Fundamental theories such as Bandura's social learning theory, Festinger's cognitive dissonance theory, and Foucault's theory of power and knowledge are explored. In addition, the power of social influence, cognitive biases, and the role of technology in manipulation are discussed. Through a critical and comprehensive analysis, it aims to provide an in-depth understanding of the implications of social manipulation in various contexts.

About the author

Lhia Abaunza, estudante de Psicologia da Universidade Americana, com interesse em Psicologia Social.Chiara Martinez, estudante de Psicologia da Universidade Americana UAM, com uma área de interesse em Ciências Sociais e no estudo do comportamento grupal.Doutor Carlos Alexander Mendoza Jacomino, Professor da UAM.

Product details

• Authors: Lhia Abaunza Gutiérrez, Chiara Martinez de Valle, Carlos Alexander Mendoza Jacomino
• Publisher: Our Knowledge Publishing
• Languages: English
• Product format: Paperback / Softback
• Released: 13.09.2024
• EAN: 9786208082123
• ISBN: 9786208082123
• No. of pages: 56
• Dimensions: 150 mm x 3 mm x 220 mm
• Weight: 92 g
• Subject: Humanities, art, music > Psychology > Theoretical psychology