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As a Harley Street behavioural change specialist, Sandra Roycroft-Davis knows that what''s going on inside our heads is pivotal to a healthy relationship with food. Her Slimpod programme has changed the lives of hundreds of thousands of people around the world. Now she shares its secrets so you''ll discover how to retrain your brain and take charge of your body, instead of your body being in charge of you. Sandra explains how to break free from the endless cycle of diet-fail-diet-fail and reveals the scientific research that shows how dieting holds you back from losing weight and keeping it off. Sandra uses her studies of neuroscience, behavioural psychology, neuro linguistic programming and the science of habit to open up a world of exciting possibility for anyone who''s been dieting for years and has almost given up hope. Discover why you eat when we''re not hungry, what triggers cravings, how hormones affect fat loss and understand the difference between physical hunger and emotional hunger. Importantly, learn the science-backed methods of taking back control of your appetite for food, sugar and alcohol. It''s a book about freedom, empowerment and hope.
About the author
Sandra Roycroft-Davis, DipCogHyp, MPNLP, HPD, is a Harley Street weight loss and behavioural change specialist, who founded ThinkingSlimmer.com and created the highly-successful Slimpod programme. Sandra has a deep personal knowledge of the problems of being overweight; as a teenager, she was bullied at school and called Miss Piggy. Fourteen years ago she put her unique weight loss method online, so far empowering more than 300,000 people worldwide to create a new relationship with food. Sandra commissioned the world's first clinical trials into the use of unconscious persuasion for weight loss, and presented the results at the annual conference of the British Journal of General Practice and to public healthcare conferences in Dubai, Milan and Prague. Sandra worked with Tameside NHS in Manchester to create the UK's first sugar-free hospital restaurant, helping them to win a coveted NHS award. She has appeared in Channel 4's How To Lose Weight Well series, on an ITV Tonight special, and features regularly in newspapers and magazines.
