JCPenney: Developing Seamless Operations in a Multi-platform Environment

This case study of JCPenney provides a comprehensive guide to developing seamless operations in a multi-platform environment. It includes detailed explanations and practical advice to help readers understand the complex challenges involved in managing a modern retail business.
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Product details

• Authors: Jeanne W. Ross
• Assisted by: Sloan School of Management Center Fo (Editor)
• Publisher: Creative Media Partners, LLC
• Languages: English
• Product format: Hardback
• EAN: 9781019947555
• ISBN: 978-1-01-994755-5
• No. of pages: 44
• Dimensions: 156 mm x 234 mm x 6 mm
• Weight: 245 g
• Subject: Social sciences, law, business > Business > Individual industrial sectors, branches