Humor 2.0 - How the Internet Changed Humor

The book shows how humor has changed since the advent of the internet: new genres, new contexts, and new audiences. The book provides a guide to such phenomena as memes, video parodies, photobombing, and cringe humor. It also shows how the cognitive mechanisms of humor remain unchanged.

List of contents

Introduction; 1.Humor and the Internet; 2.Memetics; 3.Humor Theory; Part 1.New genres; 4.The New Language of Humor; 5.The Compilation; 6.Internet Cartoons; 7.Stuff White People Like; 8.Dogecoin, the Joke Currency; 9. The Spoiler Alert; 10.Satirical News Websites and Fake News; Part 2.Memes and More Memes; 11.Memetic Drift or The Alliteration Arsonist; 12.The Saga of Boaty McBoatface; 13.A General Theory of Grumpy Cats; 14.The Pastafarian Memeplex: Joke Religion as a System; 15.When Chuck Norris Is Waiting, Godot Comes; 16.The Half-life of a Meme: The Rise and Fall of Memes; Part 3.Multimodality; 17.Hitler's Opinion on the Parking Situation in Tel Aviv; 18.Photobombing as Figure Ground Reversal; 19."Hard to Watch": Cringe and Embarrassment Humor ; 20.Humor Videos; 21.Reaction Videos; Part 4.The Dark Side of Internet Humor; 22.The Use of Humor by the Alt-Right; 23.4chan, Trolls and Lulz: Fascists at Play; 24.Pepe, Kek and Friends; Conclusion: Plus ça change...; Bibliography; Author; Index; Subject Index

About the author

Salvatore Attardo is a well-known humor scholar, who has published several books on humor and edited the Encyclopedia of Humor Studies.

Product details

• Authors: Salvatore Attardo, Attardo Salvatore
• Publisher: Ingram Publishers Services
• Languages: English
• Product format: Paperback / Softback
• Released: 12.11.2024
• EAN: 9781839993626
• ISBN: 978-1-83999-362-6
• Dimensions: 153 mm x 229 mm x 17 mm
• Weight: 454 g
• Subjects: Fiction > Comic, cartoon, humour, satire; Humanities, art, music > Linguistics and literary studies > General and comparative linguistics; HUMOR / Topic / Internet & Social Media, HUMOR / Topic / History, HUMOR / Topic / Language, Dialect, slang & jargon, Media studies: internet, digital media and society, Slang and dialect humour, Media tie-in humour, The Onion; Dogecoin