Designing Dreams - Essays on the Inside Story of Gm, Harley Earl and America's Golden Automotive Age

A design book, an art book and an automotive history book. If you love car design you must have this book. It describes in detail automobile creation, the design of the iconic Oldsmobile Toronado and the people who created it. The Toronado is now seen as the most significant design representation of the Golden Age of the American Automobile.

About the author

Born in Detroit, Dick Ruzzin is a retired automobile executive from General Motors Design Staff. During his career he participated in more than 140 car design projects as a Creative Designer, Assistant Chief Designer, Chief Designer and then as Director of Design for G.M. Europe in Germany and as Director of Design for Chevrolet Cars in the United States. He is now a designer, writer, book author and design mentor in retirement.

Summary

Explore the artistry of the Golden Age of American cars with Dick Ruzzin, one of the designers of the 1966 Oldsmobile Toronado. Discover General Motors' legacy, Harley Earl's vision, and the creative process behind automotive art. Featuring essays, sketches, and photos, Designing Dreams celebrates the passion and enduring impact of car design.

Foreword

USA-orientated book about a unique and long-lived car model from General Motors.

Product details

• Authors: Dick Ruzzin
• Publisher: David & Charles
• Languages: English
• Product format: Hardback
• Release: 29.07.2025
• EAN: 9781836440017
• ISBN: 978-1-83644-001-7
• No. of pages: 176
• Illustrations: 95 pictures
• Subjects: Humanities, art, music > Art > Interior design, design; TRANSPORTATION / Automotive / History, Motor cars: general interest, Industrial / commercial art & design, Technical design, Individual designers