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This book presents selected contributions to the International Scientific-Practical Conference 2023 (ISCP 2023) organized by East European University (Georgia), E-Commerce Institute (Germany) and Adelphi University (USA).
It discusses the challenges and opportunities of digital transformation in various industries and introduces advanced research and solutions from both academic and professional perspectives. The topics covered include digitalization in health care, legal systems, corporate responsibility, e-commerce, digital entrepreneurship, and digital transformation in education, with a significant focus on social commerce-encompassing live shopping as a fusion of social media and e-commerce. A dedicated chapter examines and describes the interaction between digitalization and sustainability. The growing influence of artificial intelligence in the financial sector is discussed. Moreover, it investigates the influence of digitalization on the education sector and the labor market.
The book focuses on the special opportunities presented by digitalization and describes how the resulting new potential can be translated into tangible benefits. It is an interesting read for researchers and professionals interested in digital management as one of the most important developments of recent times.
About the author
Prof. Richard Geibel heads the E-Commerce Institute in Cologne, Germany, which develops business management concepts for companies and associations on the basis of scientific research. He also holds a professorship in business administration at IU International University, Germany. He formerly served as Dean of the Master’s Program in “Digital Management” and Professor of Entrepreneurship at Fresenius University of Applied Sciences, Germany. His research focuses on digital transformation, e-commerce and digital entrepreneurship. As an alumnus of MIT, USA, he regularly works with researchers from Sloan School of Management.
Prof. Shalva Machavariani is Vice-rector for Scientific Affairs at East European University, Tbilisi, Georgia. He is also the Chairman of the Dissertation Council for the EEU’s Faculty of Business and Engineering. Over the past several years, he has held numerous governmental and academic positions, e.g. ashead of the Investment Department at the Scientific-Research Institute of Economics and Planning and the Reform Group of the Chancellery of the Government of Georgia; Senior Advisor to the Economic Commission of the Parliament of Georgia; Head of the “O” component of the World Bank’s “Higher Education Reform in Georgia” Program; Co-Chair of the American University and Georg Mason University Program on “Economic Crime and Money Laundering in Georgia”; and Vice-Rector for Scientific Affairs at Tbilisi State Institute of Foreign Economic Relations and at the Caucasus University. Having served as the scientific editor of nearly 20 scientific compilation, he is the author of several manuals and 64 scientific publications. Further, he holds two patents.
Summary
This book presents selected contributions to the International Scientific-Practical Conference 2023 (ISCP 2023) organized by East European University (Georgia), E-Commerce Institute (Germany) and Adelphi University (USA).
It discusses the challenges and opportunities of digital transformation in various industries and introduces advanced research and solutions from both academic and professional perspectives. The topics covered include digitalization in health care, legal systems, corporate responsibility, e-commerce, digital entrepreneurship, and digital transformation in education, with a significant focus on social commerce—encompassing live shopping as a fusion of social media and e-commerce. A dedicated chapter examines and describes the interaction between digitalization and sustainability. The growing influence of artificial intelligence in the financial sector is discussed. Moreover, it investigates the influence of digitalization on the education sector and the labor market.
The book focuses on the special opportunities presented by digitalization and describes how the resulting new potential can be translated into tangible benefits. It is an interesting read for researchers and professionals interested in digital management as one of the most important developments of recent times.
