Fr. 220.00

Cores of Strategic Management

English · Hardback

Shipping usually within 3 to 5 weeks

Description

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The Cores of Strategic Management provides a concise introduction to the fundamentals of strategic management, such as strategy implementation.
This text is core reading for all students of Strategic Management and will equip them with the strategic thinking skills needed to succeed in continuously changing environments.


List of contents










Prologue: The Cores of Strategic Management 1. What is strategy? 2. External environment analysis 3. Internal environment analysis 4. Business-level strategy 5. Corporate-level strategy 6. M&A, alliances, and international strategy 7. Leadership and decision-making under uncertainty 8. Strategy implementation Epilogue: From strategy to strategic thinking


About the author










Katsuhiko (Katsu) Shimizu is a Konosuke Matsushita Professor of Organization Theory and Strategic Management at the Graduate School of Business Administration, Keio University in Japan.


Summary

The Cores of Strategic Management provides a concise introduction to the fundamentals of strategic management, such as strategy implementation. This text is core reading for all students of Strategic Management and will equip them with the strategic thinking skills needed to succeed in continuously changing environments.

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