Selling and Negotiation Skills - A Pragmatic Approach

This book is a complete guide to learning the critical selling and negotiation skills to gain a competitive edge in a challenging business environment.

List of contents

List of Figures. List of Tables. Preface. Acknowledgements 1. Selling: Fundamentals and Modern Practices 2. Selling Process: Journey towards Closing the Deal 3. Fundamental Concepts, Types and Conceptual Instruments of Negotiation 4. Styles, Strategies and Tactics of Negotiation 5. Negotiation Process - Journey towards Agreement, Consensus and Collaboration 6. Dealing with 'Difficult' People and Situations. Index.

About the author

Prashant Chaudhary (PhD) is currently working as associate professor at Dr. Vishwanath Karad MIT World Peace University, Pune, India. He previously worked with the Symbiosis Skills and Professional University (SSPU) and other leading institutions. He has also worked with several MNCs in different positions and capacities.

Summary

This book is a complete guide to learning the critical selling and negotiation skills to gain a competitive edge in a challenging business environment.

Product details

• Authors: Prashant Chaudhary, Chaudhary Prashant
• Publisher: Taylor and Francis
• Languages: English
• Product format: Hardback
• Released: 17.10.2024
• EAN: 9781032885124
• ISBN: 978-1-03-288512-4
• No. of pages: 322
• Weight: 453 g
• Illustrations: schwarz-weiss Illustrationen, Raster,schwarz-weiss, Tabellen, schwarz-weiss
• Subjects: Social sciences, law, business > Business > Economics; Advertising, Economics, BUSINESS & ECONOMICS / Economics / General, BUSINESS & ECONOMICS / Advertising & Promotion, BUSINESS & ECONOMICS / Industries / Service, BUSINESS & ECONOMICS / Distribution, Hospitality and service industries, Service industries, Retail and wholesale industries, Distributive industries, Negotiation skills;negotiation strategies;closing deals