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The essential textbook for launching and leading impactful social enterprises.
Social Entrepreneurship in Practice by Zeineb Djebali is a vital resource for undergraduate and postgraduate students studying social entrepreneurship across business, innovation, economics, engineering and science disciplines. Designed to align with course and module outcomes, it provides both the theoretical foundations and practical tools needed to create ventures that deliver measurable social impact alongside sustainable business performance. Students are guided through each stage of the entrepreneurial journey, from identifying problems and recognizing opportunities to developing financing strategies and building a viable social business model. This textbook also explores the leadership skills required to drive change and situates social entrepreneurship within the global framework of the UN Sustainable Development Goals. Real-world examples illustrate how key concepts are applied to successfully launch and scale mission-driven enterprises. To support both classroom and independent learning, the textbook includes:
- Learning outcomes and discussion questions to frame critical thinking
- Practical tools for business modeling, financing and impact strategy
- Examples from social ventures around the world
- Online resources including slides, worksheets, group activities and student exercises Whether preparing for careers in social enterprise or exploring new models for ethical innovation, this textbook equips students with the insight, tools and mindset to lead with purpose.
List of contents
Chapter - 01: Developing your understanding of social entrepreneurship [Dr Zeineb Djebali]; Chapter - 02: Theoretical debates on social enterprise [Dr Simon Adderley]; Chapter - 03: Intention formation in social entrepreneurship [Dr Peter McLuskie]; Chapter - 04: Social or commercial business? [Lucy Findlay MBE]; Chapter - 05: Corporate Social Responsibility and social enterprise [Dr Zeineb Djebali]; Chapter - 06: Social innovation and social value creation [Dr Richard Tomlins]; Chapter - 07: Starting a social enterprise [Dr Luna Dou]; Chapter - 08: Social value proposition [Dr Zeineb Djebali]; Chapter - 09: Social business modelling [Dr Sarah Preedy]; Chapter - 10: Social entrepreneurial learning [Dr Kelly Smith]; Chapter - 11: Social financing [Dr Ekaterina Murzacheva]; Chapter - 12: Conclusions and future directions for social entrepreneurship [Dr Zeineb Djebali]
About the author
Zeineb Djebali is a Senior Lecturer at the Brett Centre for Entrepreneurship, University of Liverpool Management School. She teaches entrepreneurship and social entrepreneurship to undergraduate and postgraduate students from a range of disciplines including social entrepreneurship, business modelling, entrepreneurship in the digital economy, business venture creation, business planning, and entrepreneurship and digital transformation.
Her research interests include social entrepreneurial intentions and identity and her research has been published in journals including the International Small Business Journal.
She is also an entrepreneur in practice, having founded social enterprises globally, following senior roles in not-for-profit and corporate sectors.
