Lean Analytics - Use Data to Build a Better Startup Faster

This book shows you how to validate your initial idea, find the right customers, decide what to build, how to monetize your business, and how to spread the word. Packed with more than thirty case studies and insights from over a hundred business experts, Lean Analytics provides you with hard-won, real-world information no entrepreneur can afford to go without.

About the author

Alistair Croll is an entrepreneur, author, and conference organizer. He's written four books on technology and society, including the best-selling _Lean Analytics_, which has been translated into eight languages. He's the cofounder of web performance startup Coradiant (acquired by BMC), the Year One Labs startup accelerator, and a number of other early-stage companies. A prolific speaker, Alistair was a visiting executive at Harvard Business School, where he helped create a course on data science and critical thinking. He's founded and chaired a number of the world's leading technology events, including Cloud Connect, Strata, Startupfest, Scaletech, and the FWD50 Digital Government conference. He's currently working on _Just Evil Enough_, the subversive marketing playbook. Alistair lives in Montreal, Canada, and writes at [acroll.substack.com](http: //acroll.substack.com).

Product details

• Authors: Alistair Croll, Croll Alistair, Benjamin Yoskovitz, Yoskovitz Benjamin
• Publisher: O'Reilly
• Languages: English
• Product format: Paperback / Softback
• Released: 05.12.2024
• EAN: 9781098168186
• ISBN: 978-1-09-816818-6
• Dimensions: 152 mm x 229 mm x 23 mm
• Weight: 585 g
• Subjects: Social sciences, law, business > Business > Business administration; Market research, Business and Management, BUSINESS & ECONOMICS / Entrepreneurship, BUSINESS & ECONOMICS / Marketing / Research, BUSINESS & ECONOMICS / Statistics, BUSINESS & ECONOMICS / Development / Business Development, Business & management, Econometrics and economic statistics, Entrepreneurship / Start-ups