Read more
Informationen zum Autor LAURA MACDONALD is the Principal and Founder of Benefactor Group, a consulting firm that works with nonprofit organizations to help them connect with donors, strengthen their leadership, provide campaign coaching and management, and more. She is a Certified Fund Raising Executive and a frequent speaker at numerous local, regional, and national conferences. Klappentext Praise for THE Endowment HANDBOOK " The Endowment Handbook is an invaluable resource for anyone involved in the nonprofit sector. The author's expertise and practical advice offer a roadmap for building financial resilience and fostering strong, lasting relationships with donors." -- Bernice Martin Lee, CEO, Epilepsy Foundation of America "This book is a practical guide that will empower nonprofits to thrive in an increasingly dynamic charitable landscape. Every nonprofit leader should have this book on their desk." -- Nathan Chappell, Co-author of The Generosity Crisis: The Case for Radical Connection to Solve Humanity's Greatest Challenges "Drawing deeply upon her decades of experience in nonprofit leadership, fundraising, and philanthropy, Laura MacDonald has provided a timely and in-depth resource for nonprofit professionals, board members, and donors that will provide a practical guide to strengthening the organizations that serve the common good." -- Una Osili, PhD, Associate Dean for Research and International Programs, Lilly Family School of Philanthropy, Indiana University "In The Endowment Handbook , readers will see what all of us in the sector have come to expect: thoughtful consideration, practical application, and commitment to lasting impact for nonprofits. Laura has made endowments accessible to all nonprofits looking to achieve long-term sustainability and impact in our communities." -- Josh Birkholz, CEO of BWF and author of Fundraising Analytics and BeneFactors Inhaltsverzeichnis Foreword xiii Preface xvii Part 1: Financial Resilience 1 1 What Is Endowment? 5 2 Are You Ready to Build Endowment? 33 3 A Summary of Endowment-Building Methods 55 4 Making the Case for Support and Marketing Endowment 75 5 Policies and Practices for Managing Endowment 109 6 Alternatives to Endowment 135 Part 2: Enduring Relationships 155 7 Who Gives, Who Gives to Endowment, and Why 161 8 How Endowment Donors Give and How They Are Engaged 189 9 Achieving and Measuring Success 217 About the Author 243 Acknowledgments 245 Appendix: References and Resources 247 Bibliography 269 The Donor Bill of Rights 275 Index 277 ...