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A Clarion Call to Shape a More Perfect World, Over Your Lifetime Knowing Enough: A Conversation about Money and Life-and Figuring Out What to Do with Yours delivers a compelling critique of the desolate state of the modern financial system and business as usual. For years, personal gain has been placed above the good for all, and the world is in a worse state because of it. It's time to thrive by starting with ourselves-young and old (and young at heart!)-and taking thoughtful actions. Bogle and Bernstein encourage you to choose. Do you accept the challenge of Bogle-to adopt a few eighteenth-century values over our twenty-first century ones, as he did? And do you accept the challenge of Bernstein to be just a little better with your money? Yes, it's possible. He tells you how. But will you, when your financial life gets hard?
Knowing Enough will set you on a new course to lead your truest life-to challenge yourself and society, without losing faith in either. Tomorrow can be better than today, if you stand for something brighter and work to make it so. As Bogle and Bernstein remind us, never confuse your net worth with your self-worth. Instead, knowing enough will help you discover a life of noble purpose.
List of contents
Preface to Knowing Enough vii
Original Foreword to Enough by William Jefferson Clinton xvii
Original Prologue to Enough by Tom Peters xxi
John C. Bogle's Author's Note to Enough: A Crisis of Ethic Proportions xxvii
Original Introduction to Enough 1
Money Chapter 1 Too Much Cost, Not Enough Value 29
Chapter 2 Too Much Speculation, Not Enough Investment 49
Chapter 3 Too Much Complexity, Not Enough Simplicity 71
Business Chapter 4 Too Much Counting, Not Enough Trust 97
Chapter 5 Too Much Business Conduct, Not Enough Professional Conduct 120
Chapter 6 Too Much Salesmanship, Not Enough Stewardship 141
Chapter 7 Too Much Management, Not Enough Leadership 159
Life Chapter 8 Too Much Focus on Things, Not Enough Focus on Commitment 183
Chapter 9 Too Many Twenty-First-Century Values, Not Enough Eighteenth-Century Values 193
Chapter 10 Too Much "Success," Not Enough Character 211
Knowing Enough (if You Can) What's Enough For Me? For You? For America? 229
Bonus Content from If You Can: How Millennials Can Get Rich Slowly by
William J. Bernstein 249
Bonus Content from Stay the Course: What Really Matters: A Memoir (Written at Dusk) by
John C. Bogle 287
Afterword to Enough: A Personal Note about My Career 325
Author's Acknowledgments 329
Notes 333
Index 345
About the author
John C. Bogle founded the Vanguard Group in 1974 and was a revered figure in the mutual fund industry until his passing in 2019. He also started the world's first index mutual fund. A graduate of Blair Academy and Princeton University, he spent his entire career championing the individual investor. Bogle was a prolific writer for the investment profession authoring twelve books, many being bestsellers.
William J. Bernstein is a neurologist, co-founder of Efficient Frontier Advisors, an investment management firm, and has written several titles on finance and economic history. He has contributed to peer-reviewed finance literature and has written for national publications, including
Money magazine and
The Wall Street Journal.
