Why Don't You Want What I Want? - How to Win Support for Your Ideas without Hard Sell, Manipulation, or Power Plays

Rick Maurer introduces you to a high integrity process that engages you and the other person in creating outcomes you both fully support. He shows you how to turn resistance into support and use 6 principles of engagement to help you persuade while you build the relationship and get your ideas put into action.

Product details

• Authors: Rick Maurer
• Publisher: Ingram Publishers Services
• Languages: English
• Product format: Paperback / Softback
• Release: 27.02.2024, delayed
• EAN: 9781959472155
• ISBN: 978-1-959472-15-5
• No. of pages: 192
• Subjects: Social sciences, law, business > Business > Advertising, marketing; Advertising, BUSINESS & ECONOMICS / Marketing / General, BUSINESS & ECONOMICS / Advertising & Promotion, Sales & marketing, advertising; marketing strategy