Read more
TikTok Broadway: Musical Theatre Fandom in the Digital Age explores how TikTok has revolutionized musical theatre fandom and democratized musical theatre fan cultures and spaces. The book argues that TikTok has created a new canon of musical theatre thanks to the way virality works on the app, expanding musical theatre into a purely digital realm that spills into other, non-digital aspects of U.S. popular culture.
List of contents
- Preface
- Introduction: The Great Digital Way
- Chapter 1 - Marketing Musicals the TikTok Way: The Unexpected Case of Beetlejuice
- Interlude - All the Way from TikTok?! Damn!: Amber Ardolino's Digital Stage Door
- Chapter 2 - Stealth Musicals: The TikTok Broadway Archive from Heathers to Six
- Interlude - TikTok Self-Tapes: The Muny Legally Blonde Dance Call
- Chapter 3 - DIY Diva Drag: Wicked's Elphaba on the TikTok Stage
- Interlude - Mamma Mia! Here We Cosplay Again
- Chapter 4 - Anyone Can Cook, Anyone Can Create: Ratatouille: The TikTok Musical
- Interlude - We Don't Talk about TikTok: The Cultural Power of Encanto
- Conclusion
- Acknowledgements
- Notes
- Bibliography
- Index
About the author
Trevor Boffone is a Houston-based content creator and social media manager. He is the author of Renegades: Digital Dance Cultures from Dubsmash to TikTok and the co-author of Latinx Teens: US Popular Culture on the Page, Stage, and Screen. He is the editor of TikTok Cultures in the United States and the co-editor of five collections on Latinx popular culture and performance.
Summary
Are you a musical theatre fan who loves TikTok? Or are you curious about how this social media app has changed musical theatre fandom - and even the concept of the musical itself?
TikTok Broadway: Musical Theatre Fandom in the Digital Age takes readers inside the world of TikTok Broadway, where fans create, expand, and canonize musical theatre through viral videos. It argues that TikTok democratizes musical theatre fan cultures and spaces, creating a new canon of musical theatre that reflects the preferences and passions of the fans. Readers will also see how TikTok Broadway influences other aspects of U.S. popular culture, from Broadway shows to TV adaptations.
From Six and Beetlejuice to Wicked and Ratatouille: The TikTok Musical, this book covers the most popular and innovative musical theatre content on TikTok. Author Trevor Boffone, a musical theatre scholar and a TikTok creator, shows how fans use the app to express their love for musical theatre, and how they collaborate to produce original works, such as Bridgerton: The Musical.
TikTok Broadway: Musical Theatre Fandom in the Digital Age shows how the app puts power in the hands of the fans.
Additional text
This book is a worthy exploration of a fascinating topic and highly worth reading.
