Read more
Fearless, innovative, driven and daring. These are the qualities of a disruptor: a business that is willing to take risks to achieve incredible success. In The Disruptors, leading business journalist Sally Percy investigates the stories behind some of the world's most innovative businesses, who took unconventional and trailblazing approaches to overcome the competition and achieve success. Spotify, Nintendo, TikTok and A24. These are all businesses that have taken disruptive pathways to success and have redefined their industries. The Disruptors dives into the strategies behind these stories, offering valuable insights into innovative and daring entrepreneurship.
List of contents
Chapter - 00: Introduction; Chapter - 01: A24; Chapter - 02: Airbnb; Chapter - 03: Beyond Meat; Chapter - 04: Crocs; Chapter - 05: Deciem; Chapter - 06: Ethereum; Chapter - 07: Gymshark; Chapter - 08: HelloFresh; Chapter - 09: Nintendo; Chapter - 10: Octopus Energy; Chapter - 11: OnlyFans; Chapter - 12: OpenAI; Chapter - 13: Spotify; Chapter - 14: Tesla; Chapter - 15: TikTok; Chapter - 16: Conclusion; Chapter - 17: Notes;
About the author
Sally Percy is an experienced journalist, editor and author specializing in leadership and management. She is a leadership contributor to Forbes.com.
She is a former editor of Edge, the official journal of the UK Institute of Leadership and her writing has appeared in publications such as The Telegraph, CFO World and The Times.
