Value Creation and the Internet of Things - How the Behavior Economy Will Shape the 4th Industrial Revolution

Summary

Value Creation and the Internet of Things describes value delivery and consumption, exploring the mechanisms by which new value is captured and created in enterprises dedicated to competing and prospering in this new environment. Manu revisits existing theories and frameworks of intrinsic motivation, explores their validity in the age of co-creatio

Product details

• Authors: Alexander Manu, Manu Alexander
• Publisher: Taylor & Francis Ltd.
• Languages: English
• Product format: Paperback / Softback
• Released: 18.12.2020
• EAN: 9780367737900
• ISBN: 978-0-367-73790-0
• No. of pages: 248
• Subjects: Social sciences, law, business > Business > General, dictionaries; BUSINESS & ECONOMICS / Strategic Planning, BUSINESS & ECONOMICS / Marketing / General, BUSINESS & ECONOMICS / Sales & Selling / Management, Behavioural economics, Sales & marketing management, business strategy, Sales and marketing management, BUSINESS & ECONOMICS / Economics / Social & Behavioral