New Trends in Process Control and Production Management - Proceedings of International Conference on Marketing Management,

Summary

Dynamic economic and technological changes, increasing pressure from competition and customers to further develop manufacturing and services are several major challenges to enterprises. New ways of improving organizational activities and management processes have to be sought. MTS 2017 presents the research pap

Product details

• Authors: Lenka Szaryszova Stofova
• Assisted by: Lenka Štofová (Editor), Petra Szaryszová (Editor)
• Publisher: Taylor & Francis Ltd.
• Languages: English
• Product format: Paperback / Softback
• Released: 18.12.2020
• EAN: 9780367735722
• ISBN: 978-0-367-73572-2
• No. of pages: 582
• Subjects: Social sciences, law, business > Business > Advertising, marketing; BUSINESS & ECONOMICS / Finance / General, TECHNOLOGY & ENGINEERING / Civil / General, BUSINESS & ECONOMICS / Management Science, BUSINESS & ECONOMICS / Sales & Selling / General, Sales & marketing, Sales and marketing