Corporate Social Responsibility, Public Relations Community - Emerging Perspectives From South East Asia

Summary

This innovative book connects the disciplines of participatory and development communication with public relations and corporate social responsibility discourse. Focusing on six countries—Indonesia, Malaysia, Philippines, Singapore, Thailand and Vietnam— it discusses how PR and CSR discourse are interpreted, communicated and enacted in the regio

Product details

• Authors: Zeny Sarabia-Panol, Marianne Sison, Marianne Sarabia-Panol Sison, Sison Marianne
• Publisher: Taylor & Francis Ltd.
• Languages: English
• Product format: Paperback / Softback
• Released: 30.09.2020
• EAN: 9780367665609
• ISBN: 978-0-367-66560-9
• No. of pages: 188
• Series: Routledge New Directions in PR & Communication Research
• Subjects: Social sciences, law, business > Media, communication > Communication science; BUSINESS & ECONOMICS / Development / Sustainable Development, Sustainability, Business & Economics / General, Economics, Business and Management, Public Relations, BUSINESS & ECONOMICS / Public Relations, POLITICAL SCIENCE / Public Policy / Environmental Policy, LANGUAGE ARTS & DISCIPLINES / Communication Studies, Business ethics & social responsibility, South East Asia, International business, Communication Studies, Sales & marketing management, Business ethics and social responsibility, Development economics and emerging economies, Environmental policy and protocols, Sales and marketing management