Fr. 89.00

Stephen Holloway, Holloway Stephen

Airlines: Managing to Make Money

English · Paperback / Softback

New edition in preparation, currently unavailable

Description

Summary

Drawing on recent developments in the services management, strategic management and brand management literature, this stimulating and well-illustrated book presents critical new approaches to developing customer-centred airline strategies. Designed for a wide audience of aviation management students and professionals.

Product details

Authors	Stephen Holloway, Holloway Stephen
Publisher	Taylor & Francis Ltd.

Languages	English
Product format	Paperback / Softback
Released	23.08.2018

EAN	9781138381087
ISBN	978-1-138-38108-7
No. of pages	456
Subjects	Natural sciences, medicine, IT, technology > Technology > Aviation and space engineering TECHNOLOGY & ENGINEERING / Aeronautics & Astronautics, Aerospace & aviation technology, Aerospace and aviation technology

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