Read more
Get ready to run for--and win--that local election!
In the land of opportunity, just about anyone who qualifies as an elector can seek public office. Some do it on a whim, some are urged to run, and some want to use their time and talents to make a difference in their local community.
If you want to know how to prepare for a run, which steps to take beforehand, and how the process goes from announcement to campaigning to election day to the swearing-in ceremony--this book has you covered.
* Find out what it's like to run for local office as a first-time candidate
* Explore the introspection required and the study necessary to make such a run effective
* Deal with marketing, fundraising, interacting with the public, and dealing with opponents
* Encourage and help others to make a run for local office
Though only one person ultimately wins a seat, nobody does it without a wide network of support. Running For Local Office For Dummies is your ticket to navigating every step on the road to winning that election.
List of contents
Introduction 1
Part 1: Hail, Future Caesar 5
Chapter 1: Who Runs for Public Office 7
Chapter 2: Local Office Choices 17
Chapter 3: Other Ways to Get Involved 25
Part 2: Before You Run 33
Chapter 4: Know Yourself 35
Chapter 5: Research the Position 49
Chapter 6: Consider Your Competition 57
Chapter 7: Know the Voters 67
Chapter 8: Ready to Run 77
Part 3: The Campaign 89
Chapter 9: Gather Your Assets 91
Chapter 10: Your Campaign Brand 101
Chapter 11: Money Stuff 111
Chapter 12: Communications 127
Chapter 13: The Campaign 147
Chapter 14: Election Day 157
Part 4: In Office 165
Chapter 15: Know the Law 167
Chapter 16: Public Service 181
Chapter 17: At a Public Meeting 191
Chapter 18: Decisions: Who to Tick Off? 205
Chapter 19: Your Reelection 211
Part 5: The Part of Tens 219
Chapter 20: Ten Common Campaign Mistakes 221
Chapter 21: Ten Ups and Downs 229
Chapter 22: Ten Frustrations of an Elected Official 235
Index 245
About the author
Dan Gookin is an author, online instructor, and a fiscal conservative yet socially liberal politician who believes his first duty as an elected official is to protect your rights.
