Fr. 235.00

Andreas Hinterhuber, Andreas (Hinterhuber and Partners Hinterhuber, Hinterhuber Andreas, Stephan M. Liozu, Liozu Stephan M.

Pricing Strategy Implementation - Translating Pricing Strategy Into Results

English · Hardback

New edition in preparation, currently unavailable

Description

Summary

Pricing can truly transform organizations. The impact of pricing on organizations is a result of two factors: pricing strategy development and the implementation of these strategies. Implementation is arguably the most difficult part in the pricing strategy process where even seasoned practitioners demand guidance.

Product details

Authors	Andreas Hinterhuber, Andreas (Hinterhuber and Partners Hinterhuber, Hinterhuber Andreas, Stephan M. Liozu, Liozu Stephan M.
Publisher	Taylor & Francis Ltd.

Languages	English
Product format	Hardback
Released	13.08.2019

EAN	9781138332164
ISBN	978-1-138-33216-4
No. of pages	166
Subjects	Social sciences, law, business > Business > Management Business & Economics / General, BUSINESS & ECONOMICS / Strategic Planning, BUSINESS & ECONOMICS / Marketing / General, BUSINESS & ECONOMICS / Finance / General, BUSINESS & ECONOMICS / Sales & Selling / General, BUSINESS & ECONOMICS / Distribution, business strategy, Sales & marketing, Sales and marketing

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