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Informationen zum Autor Alice J. H. Johnson Zusammenfassung The perfect guide to jumpstart an information brokerage firm!Here is an instructive guide for any librarian planning to start an information brokerage, whether as an entrepreneur or as a member of a document delivery group in a library. The methods used by successful firms and librarians are gathered together in this helpful book. Information Brokers: Case Studies of Successful Ventures identifies specific skills and relevant characteristics required to establish a successful information brokerage firm, and provides a descriptive model to assist you in running an information brokerage firm as a viable business venture.This guide is full of information gleaned from questionnaires sent to successful information brokerages throughout the United States and from in-depth interviews conducted with the principals of six of these firms. During the interviews, these individuals were questioned about many relevant issues of the field including: establishment of the business company history what specifically made each business a success general concepts concerning information brokering pertinent literature that helped them, and can help youLibrarians looking for a career change or who find their jobs in jeopardy as a result of budget cuts may want to look into the field of information brokerage. With Information Brokers: Case Studies of Successful Ventures, you can discover if the information brokerage field is for you! Inhaltsverzeichnis Preface: Library Science Theses -- Leslie R. Morris -- Acknowledgements -- Information Brokers: Case Studies of Successful Ventures -- Chapter I: Introduction -- Statement of Purpose Statement of the Problem Rationale for the Study Definitions Research Questions Limitations /Delimitations -- Chapter II: Review of the Literature -- Background Works -- Present Status of the Information Economy Information Brokerages -- Chapter III: Methodology -- Research Method -- Population -- Procedures -- Chapter IV: Results and Discussion -- Results from the Questionnaires Results from the Interviews -- Chapter V: Model for Establishing an Information Brokerage Firm -- Personal Characteristics -- Background -- Advice -- Retention of an Attorney -- Retention of an Accountant -- Organizational Structure of the Business -- Choosing a Name for the Business -- Targeting the Market -- Services -- Staff -- Capital and Equipment Pricing -- Marketing /Advertising / Public Relations -- Business Plan -- Decisions -- Conclusion -- Chapter VI: Conclusions and Recommendations -- Summary -- Findings -- General Responses -- Case Study Responses: Characteristics Case Studies: Business Planning Recommendations for Further Research -- References -- APPENDICES -- Appendix A: Cover Letter and Questionnaire Appendix B: Interview Questionnaire Appendix C: Questionnaire Responses -- KAPPA’S INTERLIBRARY LOAN WORLD -- Kappa Waugh...
