Read more
In a straightforward and accessible format, the book provides critical techniques and tools to enhance Web-based research. The phenomenal global growth of the internet requires us to be more savvy Web users. The new edition will show how to apply the core traditional evaluation criteria covered in previous editions to modern-day Web content.
List of contents
Web Wisdom: Introduction and Overview. Information Quality Criteria for Web Resources. Additional Challenges Presented by Web Resources. Social Media Content. Advertising and Sponsorship on the Web. Applying Basic Evaluation Criteria to a Web Page. Keys to Information Quality in Advocacy Web Pages. Keys to Information Quality in Business Web Pages. Keys to Information Quality in Informational Web Pages. Keys to Information Quality in News Web Pages. Keys to Information Quality in Personal Web Pages. Keys to Information Quality in Entertainment Web Pages. Creating Effective Web Pages and Sites. Appendix A. Checklists Compilation. Appendix B. Information Quality Questions Compilation. Appendix C: Glossary.
About the author
Marsha Ann Tate is a central Pennsylvania-based educator and writer. She holds a Ph.D. from The Pennsylvania State University, an MLA from Bloomsburg University, and an MLS from Clarion University. Marsha is the founder and principal of Tate Research and Training Services and also serves as an adjunct faculty member at the Pennsylvania Highlands Community College. Marsha’s research interests focus upon information literacy, nineteenth century North American history, and media history. She is the author of numerous articles and Web-based resources, as well as several books, including A History of Canadian Television Programming Produced for the US Market (McFarland 2007).
Summary
In a straightforward and accessible format, the book provides critical techniques and tools to enhance Web-based research. The phenomenal global growth of the internet requires us to be more savvy Web users. The new edition will show how to apply the core traditional evaluation criteria covered in previous editions to modern-day Web content.
