Fr. 300.00

Essential Law for Marketers

English · Hardback

Shipping usually within 1 to 3 weeks (not available at short notice)

Description

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Summary

Offers explanations of the laws that impact on the practice of marketing, advertising, sponsorship, design and public relations, providing guidance on crucial issues for the busy practitioner. This book also provides helpful tips and suggestions for 'keeping it legal' without losing sight of the overall commercial objectives.

Product details

Authors Ardi Kolah, Kolah Ardi
Publisher Taylor & Francis Ltd.
 
Languages English
Product format Hardback
Released 12.07.2017
 
EAN 9781138441118
ISBN 978-1-138-44111-8
Subjects Social sciences, law, business > Business > Advertising, marketing

BUSINESS & ECONOMICS / Marketing / General, BUSINESS & ECONOMICS / Sales & Selling / Management, Sales & marketing management, Sales and marketing management

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