Fr. 80.00

Knowledge Networks and Tourism

English · Paperback / Softback

Shipping usually within 3 to 5 weeks

Description

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This book applies knowledge management and social network theories to the business of tourism to shed light on successful operations of tourism knowledge networks.

List of contents

1. Introduction 2. Tourism-planning network knowledge dynamics 3. Social network dynamics and innovation in small tourism companies 4. Tourism networks, knowledge dynamics and co-creation 5. Managing tourism knowledge: concepts and approaches 6. Socially-based inter-business knowledge sharing: a case study 7. Diffusion of tourism knowledge through stakeholder networks 8. Knowledge management and diffusion: the network paradigm 9. Data collection for social network analysis in tourism research 10. Analyzing inter-business knowledge sharing in the tourism sector 11. Conclusion

About the author

Michelle McLeod is Lecturer in Tourism Management at the University of the West Indies. Her tourism industry experience spans over twenty years. Her present research interests are in the subject areas of tourism, knowledge management, knowledge networks, social networks, partnerships, policy and productivity, tourism policy, and tourism planning and development.
Roger Vaughan is an economist who is currently Professor of Tourism Economics at Bournemouth University. His research has focused on the economic impacts of different leisure time activities (tourism, the Arts and countryside recreation) and on strategies, tactics and the evaluation of tourism development in rural and urban areas. He has also undertaken studies of the use and adoption of information technology in tourism. He is a Fellow of the Tourism Society.

Summary

This book applies knowledge management and social network theories to the business of tourism to shed light on successful operations of tourism knowledge networks.

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