Female Fans of the Nfl - Taking Their Place in the Stands

In the past, sport, particularly football, has been defined as a male domain. Women's interest stereotypically ranges from gentle tolerance to active resistance. But increasingly, women are proudly identifying themselves as supporters of their teams, and have become highly desirable audiences for sport organizations and merchandisers. Football provides a unique site at which to examine the complex interplay between three theoretical areas: identity formation and maintenance, commercialization of cultural practices, and gender hegemony. This book explores how women experience their fandom, and what barriers exist for the female fan.

List of contents

1. Introduction 2. Performative Sport Fandom 3. Knowing and Caring Modes of Fan Performance 4. Challenging the Stereotypes on Their Own Terms 5. A Family Affair 6. Community Ties, Community Pride 7. The Face Paint, Terrible Towels, and Tutus of Public Performances 8. Food, Football, and Fun: Watching at Home 9. Who Do You Think You’re Talking To: NFL Representations of Women 10. Conclusion. Appendix A: Interview Guide. Appendix B: Interview Participants.

About the author

Anne Cunningham Osborne is Associate Professor in Syracuse University's S.I. Newhouse School of Public Communications.
Danielle Sarver Coombs is Associate Professor in the School of Journalism and Mass Communication at Kent State University.

Product details

• Authors: Danielle Sarver Coombs, Coombs Danielle Sarver, Anne Cunningham Osborne, Anne Cunningham Coombs Osborne, Osborne Anne Cunningham
• Publisher: Taylor & Francis Ltd.
• Languages: English
• Product format: Hardback
• Released: 06.10.2015
• EAN: 9781138013872
• ISBN: 978-1-138-01387-2
• No. of pages: 230
• Series: Routledge Research in Sport, Culture and Society
• Subjects: Guides > Sport > General, dictionaries, handbooks, yearbooks, history; Social sciences, law, business > Sociology > Sociological theories; Sociology, SPORTS & RECREATION / General, SOCIAL SCIENCE / Women's Studies, SPORTS & RECREATION / Football, Sports & outdoor recreation, Gender studies: women, Gender studies: women and girls, SPORTS & RECREATION / Cultural & Social Aspects, Sports and Active outdoor recreation