Fr. 46.90

Narrative Management in Corporate Japan - Investor Relations As Pseudo-Reform

English · Paperback / Softback

New edition in preparation, currently unavailable

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Summary

Exploring how and why corporate narrative-management is ‘accepted’ or ‘rejected’ by external and internal audiences in Japan, the book clarifies what narrative-management means for Japanese organizations. It argues that the role of narrative-management has become much more prevalent in Japan in recent years, but that it does not serve quite the

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