Description
Product details
Authors | Thomas Russell, Russell Thomas |
Publisher | Taylor & Francis Ltd. |
Languages | English |
Product format | Hardback |
Released | 21.03.2013 |
EAN | 9780415817950 |
ISBN | 978-0-415-81795-0 |
No. of pages | 312 |
Series |
Routledge Library Editions: Advertising |
Subjects |
Social sciences, law, business
> Business
> Advertising, marketing
Advertising, Sociology, SOCIAL SCIENCE / General, Business & Economics / General, Economics, BUSINESS & ECONOMICS / Advertising & Promotion, Society & culture: general, Organizational theory & behaviour, Social, group or collective psychology, Psychological theory, systems, schools and viewpoints, Advertising Industry, Psychological theory & schools of thought, Society and culture: general, Organizational theory and behaviour |
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