Media Relations in Property

Media relations are a vital tool helping property companies to build shareholder value through stronger brands and help sell and let properties faster and at a fraction of the cost of other marketing techniques. This book, containing case studies and comments from numerous people within the property industry, aims to demystify the black art of PR.

Product details

• Authors: Graham Norwood, Graham Tasso Norwood, Norwood Graham, Kim Tasso, Tasso Kim
• Publisher: Taylor & Francis Ltd.
• Languages: English
• Product format: Paperback / Softback
• Released: 31.01.2006
• EAN: 9780728204911
• ISBN: 978-0-7282-0491-1
• No. of pages: 238
• Subjects: Social sciences, law, business > Business > Individual industrial sectors, branches; BUSINESS & ECONOMICS / Real Estate / General, Management of real estate, property & plant, Management of assets: real estate, property and plant