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Informationen zum Autor Bob McKercher Klappentext Cultural Tourism: The Partnership Between Tourism and Cultural Heritage Management examines the relationship between the sectors that represent opposite sides of the cultural tourism coin. While tourism professionals assess cultural assets for their profit potential! cultural heritage professionals judge the same assets for their intrinsic value. The book presents a model for a working partnership between the two sides that offers with mutual benefits! integrating management theory and practice from both disciplines.To view an excerpt online! find the book in our QuickSearch catalog at www.HaworthPress.com. Zusammenfassung Examines the relationship between the sectors that represent opposite sides of the cultural tourism coin. This book combines the different perspectives of tourism management and cultural heritage management. Inhaltsverzeichnis Contents Preface Acknowledgments Chapter 1. Introduction Defining Cultural Tourism Conceptualizing Cultural Tourism--A Thematic Approach The Key Issue: Linking Cultural Heritage Management and Tourism Management Chapter 2. Challenges in Achieving Sustainable Cultural Tourism Introduction Culture and Tourism--Collaborators or Competitors? The Independent Evolution of Tourism and Cultural Heritage Seven Possible Relationships Between Tourism and Cultural Heritage Management The Consequences The Solution? Chapter 3. How Tourism Works Introduction The Nature of Tourism Attractions Drive Tourism Factors Influencing Visitation Levels Tourist Behavior Cultural Tourism Conclusion Chapter 4. Cultural Heritage Management Introduction Core Concepts Cultural Heritage Management and Tourism Negative and Positive Impacts of Tourism Conclusion Chapter 5. Tangible Heritage Introduction Process-Driven Conservation of Tangible Cultural Heritage The Scope of Tangible Heritage Assets Cultural Significance of Heritage Assets Authenticity Tourism, Authenticity, and Commodification Visitor Accessibility to Tangible Heritage Assets Consultation As an Important Element of the Management Process Chapter 6. Intangible Heritage and Its Management Introduction Recognition of Intangible Cultural Heritage Management Intangible Heritage Assets--Management and Tourism Issues Authenticity and Cultural Space Tourism and Changes to Intangible Heritage Culturally Appropriate and Sustainable Use of Assets Stakeholder Consultation in Setting Management Priorities Chapter 7. Cultural Tourism Products--A Regional Perspective Introduction Products Benefits of Adopting a Marketing Approach to Product Development Hierarchy of Attractions Developing Cultural Tourism Attractions Conclusions Chapter 8. Commodification, Environmental Bubbles, and Cultural Tourism Products Introduction Consumption--Strangeness versus Familiarity and the Environmental Bubble Creating Cultural Tourism Products or Attractions Tactics Conclusions Chapter 9. The Cultural Tourism Market: A Cultural Tourism Typology Introduction Who Are Cultural Tourists? A Typology of Cultural Tourists: Recognizing Different Shades of Cultural Tourists Five Types of Cultural Tourists Testing the Model: Hong Kong As a Case Study Implications for Cultural Tourism
