Building Diy Websites for Dummies

Informationen zum Autor Jennifer DeRosa is the founder of Toto Coaching, which walks the DIY website builder through the process of building a website from start to finish. Jennifer has been building websites since 1994. She formed her web development agency in 2001, growing it into a successful website development agency over two decades. Klappentext Build a site that stands out from the crowd Every business needs a website, but not everyone can afford to hire a web designer. This book offers budget-friendly strategies to creating a pro-level site without a pro-level budget. Discover how to create a user-friendly, functional website that attacts visitors--without having to learn HTML or other coding languages. Get straightforward instructions on using web-building best practices to design an attractive layout, create search-engine-optimized content, measure your site's performance, and turn your web presence into a lucrative business-building tool. Inside... Applying design fundamentals Appealing to customers Making your site findable Choosing eye-catching layouts Developing web-ready content Boosting your search engine ranking Avoiding common mistakes Zusammenfassung Create an attractive website that draws in visitors - no coding required!There's more to building a website than just picking a theme and dropping in text and images. Creating a site that attracts visitors and turns those visitors into customers requires some professional insight and a few tips and tricks. Building DIY Websites For Dummies guides non-designers through the steps of creating an attractive and effective website using today's top web-based tools. This book helps you launch or improve your website designed to boost your entrepreneurial endeavors, small business, or personal passion. With this easy-to-follow Dummies guide, you can skip learning the complicated coding that runs a site and focus on the parts that attract visitors (and search engines). Grab this book and get expert insight on how to craft a usable design, create site content, improve site findability, and convert browsers into buyers.* Discover how to select hosting services, email providers, and beginner-friendly website creators* Build your own website without needing to learn any code* Learn how to create an attractive design, develop content, and present it all in a way that will appeal to your target audience* Improve your site's search engine findability and resonate with your target customerThis Dummies guide is an excellent choice for non-designers who want to create a website without hiring someone to do it for them. Learn the ropes, follow the best practices, and launch your site! Inhaltsverzeichnis Introduction 1 Part 1: Getting Started with DIY Websites 7 Chapter 1: From Groundbreaking to Grand Opening: Constructing Your Website Step by Step 9 Chapter 2: Laying Your Website's Foundation 21 Part 2: Creating a Site That People Will Visit 47 Chapter 3: Resonating with Visitors 49 Chapter 4: Nailing SEO Basics: Search Engine Optimization 101 71 Chapter 5: Killing It with Keywords 97 Part 3: Architecting Plans for Your Website 109 Chapter 6: A Place for Everything and Everything in Its Place 111 Chapter 7: Content Scaffold: Supporting Your Website's Information 129 Chapter 8: Preparing Your Site's Content 171 Part 4: Designing and Laying Out Your Website 201 Chapter 9: Deconstructing the Anatomy of Web Pages 203 Chapter 10: Unfurling the Canvas of Design Options 223 Chapter 11: Generating Leads from Your Website 251 Part 5: Going Live and Measuring Results 271 Chapter 12: Optimizing Each Page for Search (On-Page Optimization) 273 Chapter 13: Ribbon-Cutting in Cyberspace: Your Website's Grand Opening 285 Chapter 14: Securing Your W...

List of contents

Introduction 1
 
Part 1: Getting Started with DIY Websites 7
 
Chapter 1: From Groundbreaking to Grand Opening: Constructing Your Website Step by Step 9
 
Chapter 2: Laying Your Website's Foundation 21
 
Part 2: Creating a Site That People Will Visit 47
 
Chapter 3: Resonating with Visitors 49
 
Chapter 4: Nailing SEO Basics: Search Engine Optimization 101 71
 
Chapter 5: Killing It with Keywords 97
 
Part 3: Architecting Plans for Your Website 109
 
Chapter 6: A Place for Everything and Everything in Its Place 111
 
Chapter 7: Content Scaffold: Supporting Your Website's Information 129
 
Chapter 8: Preparing Your Site's Content 171
 
Part 4: Designing and Laying Out Your Website 201
 
Chapter 9: Deconstructing the Anatomy of Web Pages 203
 
Chapter 10: Unfurling the Canvas of Design Options 223
 
Chapter 11: Generating Leads from Your Website 251
 
Part 5: Going Live and Measuring Results 271
 
Chapter 12: Optimizing Each Page for Search (On-Page Optimization) 273
 
Chapter 13: Ribbon-Cutting in Cyberspace: Your Website's Grand Opening 285
 
Chapter 14: Securing Your Website 299
 
Chapter 15: Keeping Up with the Joneses: Measuring What You Built and Making It Better 309
 
Part 6: The Part of Tens 329
 
Chapter 16: The Ten Commandments of Building a Successful Website 331
 
Chapter 17: Ten Rookie Mistakes to Avoid 341
 
Index 351

Product details

• Authors: Jennifer DeRosa, Jennifer (Toto Coaching) Derosa
• Publisher: Wiley, John and Sons Ltd
• Languages: English
• Product format: Paperback / Softback
• Released: 01.04.2024
• EAN: 9781394232987
• ISBN: 978-1-394-23298-7
• No. of pages: 384
• Subjects: Natural sciences, medicine, IT, technology > IT, data processing > Data communication, networks; Informatik, Website, Web-Entwicklung, computer science, Web Site Development