Views on social actions in the digital environment - A case study of the "we are all monkeys" movement

This work brings together a discussion involving a series of issues ranging from racism to concepts of social responsibility, involved in the digital universe as well as social networks, in a way that presents exhibitionist content from figures considered opinion leaders within media culture. A theoretical case study was carried out to answer the question that conceived this work as a whole, where we sought to understand what people in society think about movements backed by social actions, more precisely a case study of the "we are all monkeys" campaign, which mobilised social networks in 2014 against racism in football.

Product details

• Authors: Raíssa Arrais Santos Aquino
• Publisher: Our Knowledge Publishing
• Languages: English
• Product format: Paperback / Softback
• Released: 17.10.2023
• EAN: 9786206566731
• ISBN: 9786206566731
• No. of pages: 64
• Subject: Social sciences, law, business > Media, communication > Miscellaneous