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"Dan Kennedy and Parthiv Shah leverage their extensive marketing expertise to teach you proven, no-nonsense strategies for achieving successful marketing automation"--
About the author
Dan S. Kennedy is the provocative, truth-telling author of the popular "No B.S." book series; a serial, successful, multi millionaire entrepreneur; trusted marketing advisor, consultant and coach to hundreds of private entrepreneurial clients running businesses from $1-million to $ 1-billion in size. He influences over 1-million independent business owners annually through his newsletters, tele-coaching programs, local chapters and Kennedy Study Group meetings in over 100 cities, and has a network of consultants in nearly 150 different business and industry categories and professions. Dan lives in Northfield, OH.
Summary
Dan Kennedy and Parthiv Shah leverage their extensive marketing expertise to teach you proven, no-nonsense strategies for achieving successful marketing automation. This exceptional addition to the No B.S. series is essential for anyone aiming to harness software and cutting-edge technology to elevate their marketing efforts. In this book, you will discover:
- Effortless Marketing: Explore how software and technological advancements empower your marketing initiatives to operate autonomously.
- Expand Your Reach: Utilize campaign automation to broaden your audience and, as a result, boost your revenue.
- Unlock the Power of AI: Learn how the emergence of artificial intelligence can revolutionize your business, positioning it for remarkable growth.
Foreword
Marketing
Entrepreneur Books has the unique position of being part of a much larger organization where we can promote our authors across our many media properties. These include the following:
Entrepreneur.com—20 million monthly unique U.S. visitors, plus additional sizable unique views from our distribution partners (MSN.com, Google News, Apple News, etc.), Entrepreneur Magazines—2.6 million monthly digital and print magazine readers
Newsletters: Entrepreneur Daily: 156K Active Subscribers
Entrepreneur.com-15MM Social Followers
Entrepreneur Bookstore
Additional Publisher Marketing:
Book launch advertising in Entrepreneur print and digital magazine
Email campaign to Entrepreneur subscribers
Banner ads on Entrepreneur.com (audience 20 million unique visitors/month)
Book cover and text links within related articles and channels on Entrepreneur.com
Content campaigns shared via Entrepreneur's social networks (15+ million engaged)
Digital galleys and press kits via NetGalley sent to top editors, reviewers, bloggers, and influential media contacts
Author Marketing:
Promotion from the Kennedy's No BS Inner Circle, which includes emails to subscribers, member purchase campaigns and teleseminars.
Two-month promotional plan in KIC media that include:
5 print newsletters, social media outreach, and email blasts to their 150,000-subscriber list
Teleseminar event around the book's release date
Promotion/Communication at No B.S. Inner Circle's fall "Growth Summit," spring "Superconference," and multiple Bootcamps throughout the year