Internal Communication Strategy - Design, Develop and Transform Your Organizational Communication

Discover how to design, develop and implement a successful internal communication strategy to transform your business from the inside out and unlock the power of corporate communication.

List of contents

Chapter - 00: Introduction; Section - ONE: Writing a strategy; Chapter - 01: An introduction to strategic internal communication; Chapter - 02: The mindset strategic internal communicators need; Chapter - 03: How to gather organizational insights; Chapter - 04: How internal communication happens; Section - TWO: Implementing an internal communication strategy; Chapter - 05: Leading organizational communication; Chapter - 06: Evaluation and measuring internal communication; Chapter - 07: Why revision is essential for an IC strategy; Chapter - 08: What happens inside is reflected outside;

About the author

Rachel Miller is an internationally recognised authority on Internal Communication, based in London, UK. She's a Chartered PR Practitioner and Fellow of both the Institute of Internal Communication and Chartered Institute of Public Relations. She's a keynote speaker and member of the Company of Communicators. Rachel began her career as a journalist, then spent a decade in-house, before establishing her consulting business, All Things IC, in 2013. She's listed in Inspiring Workplaces' top 101 global employee engagement influencers. In 2020, Rachel was awarded the Chartered Institute of Public Relations' President's Medal for distinguished service to PR.

Summary

Discover how to design, develop and implement a successful internal communication strategy to transform your business from the inside out and unlock the power of corporate communication.

Product details

• Authors: Rachel Miller
• Publisher: Kogan Page
• Languages: English
• Product format: Paperback / Softback
• Released: 28.05.2024
• EAN: 9781398614642
• ISBN: 978-1-398-61464-2
• No. of pages: 296
• Subjects: Social sciences, law, business > Business > Management; Public Relations, BUSINESS & ECONOMICS / Public Relations, BUSINESS & ECONOMICS / Workplace Culture, BUSINESS & ECONOMICS / Business Communication / General, BUSINESS & ECONOMICS / Marketing / General, Business communication & presentation, Personnel & human resources management, Business communication and presentation, Personnel and human resources management