Read more
Examining the transnational firm, its present and its future, this collection covers a diversity of theoretical and methodological approaches and represents the thinking in the field on managing transnational firms focused on resources, market entry and alliances.
List of contents
Research Forum: The transnational and beyond - reflections and perspectives at the millennium, C.A. Bartlett, S. Ghoshal; Commentary - the influence of "Managing Across Borders" on the field of international management, A.M. Rugman; Commentary - to kill two birds with one stone - revisiting the integration-responsiveness framework, M. Kotabe; Commentary - a big tent on an island - building bridges and community in international management research, S. Zaheer. Articles: Choice of foreign market entry modes - critical review and future directions, D. Datta et al; Resource deficits and international entry mode - analysis of context-specificity and fungibility of resources, J. Anand; Process issues in international alliance management - a debate on the evolution of collaboration, A. Arino et al; National entrepreneurial potential - the role of culture, economic development, and political history, S.L. Mueller et al; Localization in human resource management - comparing American and European multinational corporations, P. Gunnigle et al.
Summary
Examining the transnational firm, its present and its future, this collection covers a diversity of theoretical and methodological approaches and represents the thinking in the field on managing transnational firms focused on resources, market entry and alliances.
