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Fr. 27.90
Doug Mader
The Vet at Noah's Ark - Stories of Survival from an Inner-City Animal Hospital
English · Paperback / Softback
Shipping usually within 3 to 5 weeks
Description
"As one of the few exotic animal experts in California during his time running Noah's Ark Veterinary Hospital, Dr. Doug Mader was just as likely to be treating a lion as a house cat. In The Vet at Noah's Ark, his amazing protection of animals-from cats and dogs to emus, skunks, snakes, foxes, monkeys, and a host of other exotic animals-s recounted with all the thrill of an ER medical drama. And not only must Dr. Mader fight to protect the vulnerable animals in his care, but also his human staff navigating the social unrest of Los Angeles in the early 1990s"--
List of contents
Prologue
Preface
The Karens
September: Randy and the Sticky Buns
October: Cheryl Knows Best
November: Mort the Conqueror
December: Brenna and the Skunk
January: Big Mac
February: Tanya and the Snake
March: Raoul at the Ferret Club
April: Greta Can’t Get a Break
May: Don’t Mess with Sophie
June: Rolling the Tortoise
July: Grant and Chloe “Have a Thing”
August 1992: The Big Test
Epilogue
About the author
Dr. Doug Mader is a triple board-certified veterinary specialist and has been a veterinarian for over three decades. He is an internationally recognized speaker, has written three best-selling medical textbooks and numerous book chapters and scientific publications, and has had long-standing pet columns in the Long Beach Press Telegram, Reptiles magazine, and the Key West Citizen. Dr. Mader is the recipient of the U.S. Fish & Wildlife Service Award, the UC Davis School of Veterinary Medicine Alumni Achievement Award, and the Fred L. Frye Lifetime Achievement Award for Veterinary Medicine, and is a seven-time winner of the North American Veterinary Community Speaker of the Year award and a four-time winner of the Western Veterinary Conference Educator of the Year award. He is also a fellow of the Royal Society of Medicine in the UK. Dr. Mader practiced in California for many years, but today lives and works in the Florida Keys.
Summary
A veterinarian’s fight for his patients and staff lays bare the power of the human-animal bond.
As one of the few exotic animal experts in California during his time running Noah’s Ark Veterinary Hospital, Dr. Doug Mader was just as likely to be treating a lion as a house cat. In The Vet at Noah’s Ark, his amazing protection of animals–from cats and dogs to emus, skunks, snakes, foxes, monkeys, and a host of other exotic animals—is recounted with all the thrill of an ER medical drama. And not only must Dr. Mader fight to protect the vulnerable animals in his care, but also his human staff navigating the social unrest of Los Angeles in the early 1990s. This beloved, multi-award winning volume from a veterinary hero often praised as a modern day James Herriot is a captivating tribute to our animal friends and the true stories of a doctor who goes above and beyond to protect them.
Foreword
Author is a media go-to and coverage from targets that cover him is expected: The author has appeared in a segment on Good Morning America and been featured in PetVet magazine, the Miami Herald, CBS Miami, and Reptiles magazine, is a frequent guest on podcasts for animal lovers and veterinarians, including Strange Animals, Dog Save the People, and NPR Dog Talk, and a regular columnist for Key West Citizen, and all will be pitched to promote the new edition of the book.
Perfect for lifestyle and pet media: Further media to be pitched includes pet-focused media like The Dodo, Daily Paws, and Rover, as well as lifestyle media like Oprah Daily and USA Today.
Regional Promotions: The book was the recipient of a Florida Book Award bronze medal and was positively reviewed by the Key West Citizen. Additional Florida media, where the author lives today, will be pitched, with a focus on his volunteer work with indigenous endangered species as well as his community work, and LA–area media will be pitched, given that the book’s story unfolds in the greater LA area.
Trade media outreach: The book has received stellar praise from Library Journal, which calls it “an engrossing read.” The new pb edition will support a new pitch for coverage to Publishers Weekly, Kirkus, Booklist, and Shelf Awareness.
Timely tie-ins for advice stories tied to holidays/current events for broadcast media, such as Today, CBS Sunday Morning, and local news stations.
Targeted digital advertising with SEO keywords to reach pet owners, veterinarians and veterinary studies students, and the massive market of buyers of books on animals, including fans of All Creatures Great and Small and consumers of comps from recent years.
Social media marketing: Social media marketing on Facebook, Instagram, and TikTok will use digital advertising and outreach to influencers who promote animal welfare or other care.
Unique regional opportunities: The book should do particularly well in the author’s home state of Florida, where the author regularly has book signings and does media, and where the book received a Florida Book Award; California, given that the book’s story unfolds in Los Angeles and it gives a particularly revealing look at local history; cities with large veterinary schools, such as Ithaca, NY (Cornell), Davis, CA (University of California—Davis), Harrogate, TN (Lincoln Memorial University), Fort Collins, CO (Colorado State); and at any stores that have success with titles celebrating the human-animal bond, such as the James Herriot books.
Product details
Authors | Doug Mader |
Assisted by | Kevin Fitzgerald (Foreword) |
Publisher | Ingram Publishers Services |
Languages | English |
Product format | Paperback / Softback |
Released | 05.03.2024 |
EAN | 9781954641822 |
ISBN | 978-1-954641-82-2 |
No. of pages | 400 |
Subjects |
Guides
> Nature
NATURE / Animal Rights, Memoirs, MEDICAL / Veterinary Medicine / General, POLITICAL SCIENCE / Civil Rights, Animals & society, BIOGRAPHY & AUTOBIOGRAPHY / Medical (incl. Patients), History of the Americas, Human rights, civil rights, Veterinary medicine: general |
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