The Corporateneur Plan - Your Roadmap From Mid-Career Professional to Entrepreneur

How to make the leap from Corporate Midcareer Professional to Entrepreneur:
a lifetime of invaluable lessons from Ken Rohl, who ultimately made the leap and sold his business to a Fortune 500 company.
In The Corporateneur Plan: Your Roadmap from Mid career Professional to Entrepreneur, Ken Rohl and researcher Pamela N. Danziger, with Ken's son Greg providing perspective, draw from Ken's extensive years of experience as a CEO and entrepreneur to create a roadmap for executives who leave successful careers in the corporate world, choosing to take the uncharacteristic and risk-filled road into entrepreneurship.
As thought leaders, Ken and Pam use the term corporateneur to define those entrepreneurs who see opportunities in the market that they want to capitalize upon and realize that as a corporateneur, you must leave the security of your job behind to start your own company and follow your vision. This book is meant to serve as a roadmap for those stuck in corporate limbo - or anyone who wants to skip the corporate step completely - to begin their journey.
The Corporateneur Plan is also valuable if you are searching for inspiration on to lead your own organization more meaningfully - or for the young entrepreneur pursuing a passion but not knowing what you don't know. Balancing science and art, The Corporateneur Plan sets forth a particular mindset of leadership, with repeatable and proven processes you can employ immediately.

List of contents

Ken's Acknowledgments
Pam's Acknowledgments
Greg's Acknowledgments
Starting Plan
Introduction

Part One
Ken's Story
Chapter 1
Working Capital
Chapter 2
Getting In Gear
Chapter 3
Day One And Beyond
Part Two
Getting Down To Business
Chapter 4
Path Forward
Chapter 5
Big Picture First
Chapter 6
Make A Plan
Chapter 7
Managing Growth
Chapter 8
Mentor Leadership
Chapter 9
Marketing And Sales Intersect
Part Three
The Art And Science Of The Corporateneur
Chapter 10
Mapping Corporateneur Success
Chapter 11
The Organized Corporateneur
Chapter 12
The Intuitive Corporateneur
Chapter 13
The Process-Driven Corporateneur
Chapter 14
The Flexible Corporateneur
Chapter 15
The Strategic Corporateneur
Chapter 16
The Innovative Corporateneur
Chapter 17
The Disciplined Corporateneur
Chapter 18
The Humane Leader
Chapter 19
The Corporateneur Leader
Conclusion
Leaning Into Your Corporateneur Strengths
Bibliography
About The Authors

About the author

Greg Rohl is a writer, speaker and consultant sharing the lessons learned from over 30 years successfully marketing luxury solutions in a commodity market. He is the founder of The Rohl Model, a learning and guidance service he shares with his brother Lou.Ken Rohl is a corporateneur whose 60-year business career is founded in Midwest roots, a liberal arts education, and strong family ties, and has included corporate management, building a family business, co-founding an omnichannel healthcare start-up, and nonprofit leadership positions with a local university and performing arts theater.Speaker, author, and market researcher Pamela N. Danziger is internationally recognized for her expertise on the world’s most influential consumers: the American Affluent. She founded research firm Unity Marketing in 1992 and is a principal in The American Marketing Group consultancy.
She received the Global Luxury Award for top luxury industry achievers presented at the Global Luxury Forum in 2007 and was named to Luxury Daily’s Luxury Women to Watch in 2013. She is a contributing columnist to The Robin Report and a senior contributor on Forbes.com.
Prolific writer and blogger, she’s authored eleven books, including Meet the HENRYs: The Millennials that Matter Most to Luxury Brands and Shops That P.O.P.! 7 Steps To Extraordianry Retail Success.
Pam holds a B.A. in English Literature from Pennsylvania State University and an M.L.S. from the University of Maryland.

Summary

The Corporateneur Plan shares stories and teachings from the business journey of Ken Rohl over a lifetime building an extraordinarily successful presence in the “white space” he identified within the luxury home market. Grounded in research and enlivened with personal anecdotes, The Corporateneur Plan is a guidebook for every aspiring entrepreneur to read before cutting the cord from their corporate careers and setting out on their own journey.
These are the “rules of the road” that Ken’s son Greg adopted, trademarking his consulting company “The Rohl Model.” Its value proposition is rooted in 40 years of proven processes developed over Ken’s lifetime of learning, teaching, leading, and building relationships—with employees, customers, suppliers, and the myriad of associations that together contributed to his successes. This book is a roadmap for others who, like Ken, Pam, and Greg, stepped out of a corporate career to start a business of their own.

Product details

• Authors: Ken Rohl, Pamela N. Danziger, Greg Rohl
• Publisher: Ingram Publishers Services
• Languages: English
• Product format: Paperback / Softback
• Released: 01.06.2024
• EAN: 9781642258356
• ISBN: 978-1-64225-835-6
• No. of pages: 392
• Subjects: Guides > Law, job, finance; Social sciences, law, business > Business > Management; BUSINESS & ECONOMICS / Development / General, BUSINESS & ECONOMICS / Careers / General, BUSINESS & ECONOMICS / Free Enterprise & Capitalism, BUSINESS & ECONOMICS / E-Commerce / Small Business