Fr. 185.00

Entrepreneurship As Strategy - Competing on the Entrepreneurial Edge

English · Hardback

Shipping usually within 1 to 3 weeks (not available at short notice)

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Klappentext The creation of innovative products and services by entrepreneurs is often cited as one of the key strengths of the current American economy. Academics and executives alike are beginning to recognize the advantages of innovation and real-time experimentation over traditional strategic planning processes. Large firms find they need to create strategies that are entrepreneurial, and emerging firms are recognizing the importance of a continuing emphasis on entrepreneurship in their long-term strategic vision. Zusammenfassung The creation of innovative products and services by entrepreneurs is often cited as one of the key strengths of the current American economy. Academics and executives alike are beginning to recognize the advantages of innovation and real-time experimentation over traditional strategic planning processes. This book deals with this topic. Inhaltsverzeichnis Entrepreneurial Strategies - G Dale Meyer and Kurt A Heppard The Dominant Logic of Entrepreneurship Entrepreneurship in the New Competitive Landscape - Michael A Hitt and Timothy S Reed Competing on the Entrepreneurial Edge - Kathleen M Eisenhart, Shona L Brown and Heidi M Neck Entrepreneurial Capabilities - Sharon Alvarez and Jay Barney A Resource-Based View Entrepreneurial Management as Strategy - Raphael H Amit, Keith Brigham and Gideon D Markman Entrepreneurial Strategies - Grant Miles et al The Critical Role of Top Management The Evolution of the Field of Entrepreneurship - Arnold C Cooper, Gideon D Markman and Gayle Niss

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