Fr. 196.90

Professional Selling

English · Paperback / Softback

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Description

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Professional Selling covers key sales concepts and strategies through the approach of highlighting detailed aspects of each step in the sales process, from lead generation to closing. Coauthored by faculty from some of most successful sales programs in higher education, this insightful text also offers unique chapters on digital sales, customer business development strategies, and role-play.

Product details

Authors Lisa Beeler, Dawn Deeter-Schmelz, Gary Hunter, Terry Loe, Ryan Mullins, Gregory Rich, Gregory A Rich, Wyatt Schrock
Publisher Sage Publications UK
 
Languages English
Product format Paperback / Softback
Released 06.06.2023
 
EAN 9781948426183
ISBN 978-1-948426-18-3
No. of pages 320
Weight 680 g
Subject Social sciences, law, business > Business > Advertising, marketing

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