Fr. 56.90

Velikij Manitu - Bäk-ofis brend-kommunikacij. DE

Russian · Paperback / Softback

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Description

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Rol' strategicheskogo planirowaniq zaklüchaetsq w tom, chtoby sproektirowat' buduschee, blagopriqtnoe dlq kompanii, i opredelit' sredstwa, neobhodimye dlq ego konkretnoj realizacii. Plan formal'no ohwatywaet razlichnye ätapy wybora strategii razwitiq. Klüchewym älementom strategicheskogo plana qwlqetsq opredelenie missii kompanii, kotoraq dolzhna otrazhat' dolgosrochnoe widenie kompanii togo, chem ona hochet byt', i rynkow, kotorye ona namerena obsluzhiwat'. Strategicheskij plan osnowan na rezul'tatah wneshnego audita. Okruzhaüschaq sreda slozhna i postoqnno menqetsq, i kompaniq dolzhna postoqnno peresmatriwat' ee, chtoby wyqwlqt' woznikaüschie ugrozy i wozmozhnosti. Ocenka sobstwennyh sil'nyh i slabyh storon takzhe qwlqetsq wazhnoj chast'ü processa strategicheskogo myshleniq. Cel' sostoit w tom, chtoby ocenit' resursy kompanii, chtoby opredelit' zaschischaemoe konkurentnoe preimuschestwo, na kotorom dolzhna osnowywat'sq strategiq razwitiq. Na osnowe informacii, sobrannoj w hode wnutrennego i wneshnego audita (takzhe nazywaemogo SWOT-analizom).

About the author










Abdoul Hamid Derra - Information systems engineer, entrepreneur, researcher, developer of strategic studies, educational advisor, mother-child health, nutritionist.

Product details

Authors Abdoul Hamid Derra
Publisher Sciencia Scripts
 
Languages Russian
Product format Paperback / Softback
Released 01.04.2023
 
EAN 9786205920633
ISBN 9786205920633
No. of pages 220
Subject Natural sciences, medicine, IT, technology > IT, data processing > IT

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