Beautiful PR - Finding your brand’s heartbeat for authenticity in communication

Beautiful PR is unforgettable: it amplifies a brand's heartbeat and connects with customers' emotions. Discover a more authentic, meaningful way to tell your brand's story.

About the author

Sophie Attwood is an award-winning global communications expert specialising within the beauty, wellness and health sectors.
Sophie founded global communications agency Sophie Attwood Communications Ltd in 2017, curating a portfolio of exceptional brands representing trailblazers within their industries. The full-service communications agency has now a garnered a steadfast reputation for developing creative strategies to enable clients to take their communication strategy to the next level.
A leading authority on all things media relations and PR, Sophie is now a highly sought-after strategist for multiple brands, having worked as a Creative Partner with many household names including St Tropez Tan, Marc Jacobs and Colgate.
She not only succeeds in gaining first-class coverage for her clients, but her ethics and integrity are paramount - meaning that she works to advocate industry guidelines and act as a positive influence in a sector which often comes under negative scrutiny.

Summary

Beautiful PR is unforgettable: it amplifies a brand’s heartbeat and connects with customers’ emotions. Discover a more authentic, meaningful way to tell your brand’s story.

Product details

• Authors: Sophie Attwood, Attwood Sophie Attwood
• Publisher: Ingram Publishers Services
• Languages: English
• Product format: Paperback / Softback
• Released: 07.11.2023
• EAN: 9781788604802
• ISBN: 978-1-78860-480-2
• No. of pages: 198
• Dimensions: 140 mm x 216 mm x 13 mm
• Weight: 240 g
• Subjects: Social sciences, law, business > Business > Advertising, marketing; Advertising, Public Relations, BUSINESS & ECONOMICS / Public Relations, BUSINESS & ECONOMICS / Marketing / General, BUSINESS & ECONOMICS / Advertising & Promotion, Fashion & beauty industries, Fashion and beauty industries, Brands and branding