Fr. 26.90

Continuous Discovery Habits - Discover Products that Create Customer Value and Business Value

English · Paperback / Softback

Shipping usually within 3 to 5 weeks

Description

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"If you haven't had the good fortune to be coached by a strong leader or product coach, this book can help fill that gap and set you on the path to success."
- Marty Cagan
How do you know that you are making a product or service that your customers want? How do you ensure that you are improving it over time? How do you guarantee that your team is creating value for your customers in a way that creates value for your business?
In this book, you'll learn a structured and sustainable approach to continuous discovery that will help you answer each of these questions, giving you the confidence to act while also preparing you to be wrong. You'll learn to balance action with doubt so that you can get started without being blindsided by what you don't get right.
If you want to discover products that customers love-that also deliver business results-this book is for you.

About the author

Teresa Torres is an internationally acclaimed consultant and speaker. She helps product managers, designers, and software engineers ensure that they are building the right products for their customers and their businesses. She's coached hundreds of teams at companies of all sizes, from early-stage startups to global enterprises, in a wide variety of industries. She has helped over 7,000 product people develop their discovery skills through the Product Talk Academy and is the author of the popular blog Product Talk.

Product details

Authors Teresa Torres, Teresa Torres
Publisher Ingram Publishers Services
 
Languages English
Product format Paperback / Softback
Released 14.04.2021
 
EAN 9781736633304
ISBN 978-1-7366333-0-4
No. of pages 244
Dimensions 152 mm x 229 mm x 14 mm
Weight 363 g
Subjects Social sciences, law, business > Business > Miscellaneous

Product Design, BUSINESS & ECONOMICS / Decision-Making & Problem Solving, DESIGN / Product, BUSINESS & ECONOMICS / Marketing / Research, BUSINESS & ECONOMICS / Research & Development, Research & development management, Management decision making, Research and development management

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