Events Feasibility and Development - From Strategy to Operations

Answers two fundamental questions faced by various events planners and organisers: 'how do I justify this event to the client?' and 'why are we spending money on this event?' This title includes a learning structure that contains bullet points, questions and exercises and international case studies.

Product details

• Authors: William O'Toole, O'Toole William
• Publisher: Taylor & Francis Ltd.
• Languages: English
• Product format: Paperback / Softback
• Released: 21.04.2006
• EAN: 9780750666404
• ISBN: 978-0-7506-6640-4
• No. of pages: 360
• Dimensions: 190 mm x 234 mm x 20 mm
• Series: Events Management
• Subjects: Education and learning > Teaching preparation > Vocational needs; Social sciences, law, business > Business > Individual industrial sectors, branches; BUSINESS & ECONOMICS / Industries / Service, Hospitality and service industries, Service industries